Social Media Email Marketing 101

Business owners and/or aspiring entrepreneurs are invited to a free training session on Social Media and Email Marketing by NJ business partners and a team of business marketing experts at the East Brunswick Public Library on Tuesday, April 30, from 9 to 11 a.m.

Along with a free continental breakfast, the event will showcase useful resources for business planning and research. Representatives from participating agencies will be onsite to answer your questions, and discuss how these resources and programs can help you rebuild, improve and grow your business.

This program is organized in partnership with Constant Contact, New Jersey Small Business Development Center, Women’s Business Center and SCORE, with guests from the US Small Business Administration, New Jersey Business Action Center, Connecting NJ, and ReferenceUSA. These representatives will be available for one-on-one discussions following the workshop.

Attendees will learn: Twitter, Facebook & LinkedIn for business and how to grow your social network; what email marketing is and what it isn't; tools for building a mailing list and keeping subscribers loyal and engaged; how often to communicate with your audience and how to get them to take action; how to get your email to the inbox — and then opened and much more.

A continental breakfast will be served. Space is limited. To register, log on towww.NJGrowsBiz.org/NJStrong.